Panasonic Tx-40cx400b Red light blinks 10 times when switching on

Panasonic Tx-40cx400b Red light blinks 10 times when switching on The TV light flashes 10 times when switching on using the power button on the television itself. The red light then goes off after ten flashes. On around the 7th flash the screen flickers once then remains black. There is sound coming through however. ANSWERS:
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